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Victoria’s Secret Down Syndrome Model Sofia Jirau Makes History

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The 24-year-old Puerto Rican model Sofia Jirau has officially made history after being the first Victoria’s Secret model with Down syndrome.

She shared the news on social media, joining the fashion brand along with 17 other women for a new underwear line and campaign, Love Cloud Collection. The inspiring women featured in this campaign include:

Sofia Jirau is officially a Victoria's Secret's model
Sofia Jirau is the first Victoria’s Secret’s model with Down Syndrome
  • Adut Akech,
  • Celilo Miles,
  • Devyn Garcia,
  • Gia Kelsey,
  • Hailey Bieber,
  • Imaan Hammam,
  • Jailyn Matthews,
  • Jill Kortleve,
  • MaryAnn Elizabeth,
  • Miriam Blanco,
  • Paloma Elsesser,
  • Sabina Karlsson,
  • Shalom Harlow,
  • Sofia Jirau,
  • Sylvia Buckler,
  • Taylor Hill,
  • Valentina Sampaio,
  • Yacine Ndaw.

Jiaru thanked the company for seeing her as a model “without limits” alongside a black and white photo of herself modeling a Victoria’s Secret bra.

“One day I dreamed of it, I worked for it and today it’s a dream come true. I can finally tell you my big secret. I am Victoria’s Secret’s first model with Down syndrome!” she wrote.

“Thank you Victoria’s Secret for seeing me as a model who has #NoLimits and making me part of the inclusive Love Cloud Collection campaign. Inside and out, there are no limits,” adding her favorite phrase and life motto, “Alavett!”, meaning “I love it!” The brand’s name is how Jirau spelled out her favorite words to say.

Raúl Martinez, Victoria’s Secret’s chief creative director, said in a statement that “Love Cloud Collection is a major moment in the brand’s evolution. From the cast of incredible women that bring the collection to life, to the incredible inclusive spirit on set, this campaign is an important part of the new Victoria’s Secret standard we are creating.” 


Sofia Jirau is Victoria’s Secret’s Model with Down Syndrome

Sofia kicked off her career in Puerto Rico in 2019 before starting her modeling career at New York Fashion Week back in 2020. She was assured that the big milestone was just the beginning at that time.

“When I was little, I looked myself in the mirror and said, ‘I’m going to be a model and a businesswoman,'” she said.

At NYFW, she was able to showcase her talents on an international stage, modeling for Marisa Santiago at the dress designer’s runway show. “I was born for this and I want to show the world that I have everything a model needs to shine,” she shared on Instagram.

She said Alavett is her “shout of joy,” and she sells everything with the signature brand name and heart doodle.

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